Administration under a multidisciplinary approach: a guide for administrators
Keywords:
Administration, Guide, Multidisciplinary ApproachSynopsis
What sets this book apart is the way it presents a diversity of contemporary Administration topics in a succinct and didactic approach, covering both the teaching public and those interested in knowing more about Administration. The teacher will easily realize that he has a powerful tool at hand to assist in the planning and organization of his classes due to the construction structure of each of the chapters, which favors dialogical communication to present program content, learning objectives, chapter summary, questions for discussion, additional readings, in addition to the references used throughout the text, as is customary. Those who are curious and interested, who may be students and/or professionals in Administration and related areas, will find an easy and accurate reading, based on an accurate and current bibliographical review, which provides a general overview of the topics covered and which in no way leaves the desire in terms of reliability.
Chapters
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CHAPTER 1 FAMILY BUSINESS:CONCEPTS, CHARACTERISTICS AND CHALLENGES
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CHAPTER 2 ENTREPRENEURSHIP AND INNOVATION
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CHAPTER 3 USE OF THE BUSINESS MODEL GENERATION METHODOLOGY TO CREATE TION OF INNOVATIVE BUSINESS MODELS
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CHAPTER 4 THE IMPORTANCE OF MARKETING IN TIMES OF CRISIS
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CHAPTER 5 SERVICES MARKETING:FROM PRODUCTION TO SALE
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CHAPTER 6 THE CHALLENGE OF INVENTORY MANAGEMENT IN VIRTUAL BUSINESS
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CHAPTER 7 STATISTICS FOR ADMINISTRATION:importance, concepts and tools
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CHAPTER 8 ACCOUNTING INFORMATION IN DECISION MAKING
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CHAPTER 9 LEARNING IN ORGANIZATIONS, A STRATEGIC CONTEXT FOR COMPETITIVENESS
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CHAPTER 10 SKILLS, MANAGEMENT AND CHANGE:reflections and insights
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CHAPTER 11 THE ROLE OF INSTITUTIONS IN ECONOMIC DEVELOPMENT
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